Friday, 13 November 2009

Press Release November 2009


A Lifestyle Campaign without the pain


With the markets seeking stability and the Pound battling the Euro, It has become harder than ever to realise the lifestyle aspirations of the rich and famous.

The costs and management inconvenience of the Yachting lifestyle has become so painful over the last two years, enthusiasts and boat owners alike are having to walk away from the ultimate must-have accessory. Whilst Chartering and fractional ownership are still more cost effective solutions, a new way of enjoying the luxurious life power boating can bring, is vital to provide a convenient and financially astute method of experiencing boat ownership and all that is sought to benefit from it.

Aecoris, the private members yacht club, has responded to this need with the introduction of a unique membership club that provides all the credentials of ownership with a sensible, convenient solution.


Aecoris has pioneered a membership solution that gives its members a true sense of ownership but only whilst their annual membership is valid. The convenience this brings to the member is proving popular – the traditional liabilities associated with boat ownership and its management downtime, are looked after by Aecoris allowing its members to come and go as they please on a yearly basis and removing the commitment to liability, management and financial risk demanded of traditional ownership.

Members access the fleet by redeeming membership points with their concierge to make a reservation. The redemption matrix allows the members to choose what boat they take and when – there are no dictatorial calendars designating ‘time’ to members. The true sense of the ownership experience belongs to Aecoris’ ability to manage the same fleet of yachts and the training of the members to use the facilities like their own – there are no obligatory crews (unless members want them of course!) and reserved time is just that – where members go and who with is down to them.

This unique club recognises the true costs this lifestyle demands and have managed those costs astutely across its management infrastructure (membership costs start from less than a mooring berth) to ensure the ultimate lifestyle product is experienced to the full by its members, without the pain.



About Aecoris

Aecoris launched in summer 2009 and has chosen Fairline as its fleet partner. The first location of our initial boats will be Puerto Portals in Mallorca and is currently reserving memberships to commence March 1, 2010. The company has offices in Berkeley Square in London.